- Client
- TAFE NSW
- Job type
- Business-to-Business Website
- Technology
- Custom CMS, PHP
- Design medium
- HTML / CSS / JS
Scope
TAFE NSW needed a business-facing website that communicated its ability to deliver tailored vocational training for large organisations. The experience had to speak directly to senior decision-makers.
Actions
I proposed a redesign centred on the needs of an executive audience. Prominent client-led imagery and a refined expression of the TAFE brand helped communicate the value of customised workforce training.
Results
The resulting website presented TAFE’s enterprise offering with greater clarity and credibility, supporting its position as a partner for workforce development.
